SEO SAVAGES // dispatches
THE BLOG
No fluff. No filler. Hard-earned lessons on programmatic SEO, AI SEO, and product-led growth from founders who grew 0 to 1.2M organic users/year.
- Technical SEO and Structured Data: Rich Results, JSON-LD, and Search Console Monitoring
Technical guide to structured data SEO: JSON-LD, Google's 31 rich result types, the Rich Results Test, Search Console monitoring, and debugging rich results.
read more → // by Dr Blaze - Content Quality and Ranking: How Google's Helpful Content and E-E-A-T Systems Work
What Google's content quality systems actually measure — including the March 2024 change to helpful content — and how E-E-A-T frames your ranking signals.
read more → // by Bobby K - Crawling and Indexing: How to Control What Google Discovers, Crawls, and Indexes
A blunt technical guide to crawling and indexing SEO — robots.txt, XML sitemaps, canonical tags, and crawl budget, grounded in Google's own documentation.
read more → // by Dr Blaze - SEO Fundamentals: What Google Actually Wants You to Do (And When to Hire Help)
Google's SEO starter guide distilled: the 4 core levers, what not to obsess over, and an honest answer to whether you need an SEO pro. Updated for 2025.
read more → // by Bobby K - How Google Search Actually Works: Crawling, Indexing, and Ranking Explained
Learn how Google Search works — crawling, indexing, and ranking explained using Google's own three-stage model, plus how to diagnose where your site fails.
read more → // by Dr Blaze - Fractional SEO vs Agency vs In-House: Which Actually Wins
An honest decision guide to fractional SEO vs agency vs in-house hiring — what each model costs, where it wins, and a framework for choosing the right one.
read more → // by Bobby K - Self-Hosting WordPress on a Hetzner VPS: What It Costs, What It Takes, What Can Go Wrong
An honest, first-hand guide to self-hosting WordPress on a Hetzner VPS — the LEMP stack, caching, security, the silent failures, and what you'd actually own.
read more → // by Dr Blaze - Measuring SEO Like a Psychometrician
Most SEO measurement is methodologically naive. A psychometrician's guide to how to measure SEO: construct vs proxy, measurement error, validity, and Goodhart.
read more → // by Dr Blaze - What is Product-led SEO?
This approach isn’t possible for all verticals and models, but it has been gaining traction alongside Product-led Growth (PLG), in particular getting
read more → // by Bobby K - Growing with AIO / AEO is mostly good old SEO
Critics note these are evolutionary, not revolutionary changes. Featured snippets and position zero have required similar optimization for years. Limited
read more → // by Bobby K - Programmatic SEO tools
Programmatic SEO tools have taken stage since 2023 and the LLM / ChatGPT / AI craze. It is mind-boggling at times what’s being created, though we know at
read more → // by Bobby K
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