SEO Savages

SEO MIGRATION SERVICES   WordPress · Webflow · Squarespace

Migrate your website while growing your traffic in Google and LLMs

Move off WordPress, Webflow or Squarespace to a fast, AI-editable Astro or Next.js site. Your URLs, rankings and brand rules come with you, and then your traffic gets a growth kick.

We did it on our own product first. After we moved Prawomat off WordPress, Google clicks rose 2.9x in 19 days and appearances in Google’s AI answers 6.4x. Two founders run every migration, as your fractional team.

Book a free migration check → Price your migration

$ one-to-one redirects · 90-day watch · fixed price from $2,500

Still from The Matrix Reloaded: Neo raises one hand and stops a wall of bullets in mid-air
~/savages $ ./migrate --keep-traffic every 404 stopped before it lands.
Zero lost URLs Then grow

definition

What is an SEO-led website migration?

An SEO-led migration treats your rankings, URLs and AI-search visibility as the thing being migrated, and the new site as the vehicle.

Most migrations are run by developers who move the design and hope Google keeps up. Ours start with a crawl of what you have, decide page by page what to keep, merge, improve or retire, and end with 90 days of watching the numbers. The aim is a faster site, a cleaner structure and more organic traffic than before the move.

Dev-led migration vs SEO migration services

Aspect Typical dev-led migration SEO Savages migration
Goal Launch the new site Launch with more organic traffic than before
URLs Redirects added at the end, often as wildcard rules A one-to-one URL map built before any code
Content Copied across as it is Kept, merged, improved or retired page by page, on click and backlink data
AI search Not considered Server-rendered pages, clean structure and schema that ChatGPT, Claude, Gemini, Perplexity and AI Overviews can quote
After launch Handover on launch day 90 days of ranking, indexing and citation monitoring

why now

AI made the rebuild easy. It didn’t make the migration safe.

An AI coding assistant can rebuild a WordPress blog in Astro in under an hour. We build this way ourselves. What the assistant won’t do on its own is notice the 40 URLs it forgot, the trailing slash it changed or the schema it dropped. That is where the traffic goes.

the migration layer

What an AI rebuild quietly drops

Every item below comes from a migration we ran or reviewed. None of them breaks the build, and each one costs traffic.

  • The URLs nobody linked from the menu: campaign pages, old PDFs, pages only Google still knows about.
  • A trailing slash added or dropped on every URL, which turns each old address into a redirect or a 404.
  • Titles, meta descriptions, canonicals, hreflang and structured data left behind in the old CMS.
  • Redirect rules that look right and loop. One of ours matched its own target and sent two whole sections in circles until a redirect audit caught it.
  • Internal links still pointing at old URLs, so every click and every crawl takes a detour.
  • Analytics, forms and consent that worked on the old site and silently stop on the new one.

Doing it yourself? Work through our website migration SEO checklist.

Still from Terminator 2: the T-800 lowers his sunglasses on a street at night
~/savages $ the machine rebuilt it · somebody checks it

proof

A migration that grew the traffic

Built by us

Legal-tech (D2C) · CEE / Poland

Prawomat: WordPress to Astro, then 2.9x the Google clicks

Our own legal-tech product. 2,646 WordPress URLs became about 1,370, each judged on its own clicks and backlinks. The pages that earn traffic were rewritten so an AI answer can quote them, and the site moved to static pages at the edge. Nine weeks from first commit to live. The dashed line is the same days of 2025, when nothing changed.

2.9x

Daily Google clicks; 1.3x on the same dates in 2025

6.4x

Daily appearances in Google's AI answers (GSC)

2.0x

Daily Bing clicks; 1.0x on the same dates in 2025

9 weeks

From first commit to the new site live

2026 Same days in 2025

15 Jun 14 Sep
  • new site live 27 Aug
  • 14 Sep: 422, record
Read the Prawomat rebuild →

We moved this site too: seosavages.com left WordPress for Astro in June 2026 with every URL kept one-to-one, and our cosmetics store left WooCommerce this month.

what we migrate

Migrations we handle,
and what you provide

We own the URL map, the SEO, the QA and the build direction on every route. The build is ours or your developers’, whichever fits.

WordPress → Astro or Next.js

For marketing sites, blogs and B2B lead-gen sites buried under plugins, patches and page builders. Content moves to Markdown, templates become clean components, every ranking URL stays.

What you provide

WordPress admin, Search Console, analytics, hosting and DNS access.

Webflow → Astro or Next.js

For teams paying for seats and CMS limits they have outgrown, who want code they own and AI can edit. CMS collections rebuilt from CSV, localization with hreflang, and the forms and search that the Webflow export leaves behind.

What you provide

Webflow workspace access, CMS CSV exports, Search Console.

Squarespace or Wix → Astro

For small businesses that want speed and control without taking on WordPress maintenance.

What you provide

Platform access, domain and DNS access.

WooCommerce → Astro with a commerce backend

For small stores whose WordPress stack costs more to keep alive than it earns. Every product URL stays; checkout, stock and invoicing move to a backend that fits. We did this for our own store this month.

What you provide

Store admin, payment provider and fulfilment accounts.

Also migrated

what you get

Ten deliverables, no framework name

  1. 01

    URL inventory and one-to-one redirect map

    Every URL with traffic, backlinks or conversions keeps its address or gets exactly one 301. No wildcard guessing, no redirects to the homepage.

  2. 02

    Content, image and metadata migration

    Titles, metas, alt text, schema, authors and dates, checked against a crawl taken before the move.

  3. 03

    Campaign pages kept alive

    Ad, email and QR landing pages resolve on launch day.

  4. 04

    Content upgrade

    Thin posts merged, pages stuck on page two rewritten, internal links rebuilt. This is where the growth comes from.

  5. 05

    AI-search readiness

    Server-rendered content, structured data, llms.txt and AI crawlers allowed in robots.txt.

  6. 06

    Component library and brand rules

    So edits by people and by AI stay on-brand after launch.

  7. 07

    Editor workflow

    Preview and review before anything publishes, plus a visual CMS for marketers if you need one.

  8. 08

    Staging QA

    Crawl diff against the old site, Core Web Vitals, accessibility, forms and tracking.

  9. 09

    Launch-day cutover

    DNS, redirects, sitemaps, Search Console and Bing Webmaster Tools.

  10. 10

    90-day watch

    Rankings, indexing, 404s and AI citations, with fixes in days.

how it runs

How a migration runs

  1. 01

    Benchmark

    Crawl, Search Console, backlinks, rankings, Core Web Vitals and AI citations. Every URL gets a value tag.

    in practice: Prawomat: 2,646 WordPress URLs, each joined to its own clicks and backlinks before a line of the new site existed.

  2. 02

    Map and plan

    The URL map, the keep, merge, improve or retire call for each page, the new architecture and the pages we will grow.

    in practice: Prawomat: 418 news posts and 252 court pages with no clicks and no backlinks were retired. The 127 court pages that earned clicks were kept and rebuilt.

  3. 03

    Rebuild and QA

    AI-assisted build with human review. The staging crawl is compared line by line against the benchmark.

    in practice: Prawomat: the build fails if any of the 1,125 migrated letter URLs goes missing, so a lost page cannot ship.

  4. 04

    Launch and watch

    Cutover, then 90 days of monitoring and fixes.

    in practice: Prawomat: redirects, canonical host, sitemap and structured data checked on launch day, then the 404 log read for weeks. Google clicks 2.9x in 19 days.

No “migration health score”. You see the URL map, the crawl diff and the rankings.

savages · bash · 80×24

$ savages migrate --audit prawomat.com

[*] crawling wordpress… 2,646 urls

[*] joining clicks + backlinks… per url

[*] keep + rebuild… ~1,370 urls

[*] retire (0 clicks, 0 links)… 670 urls

[*] build guard… fails on any missing url

19 days after launch: google clicks 2.9x

redirect-to-homepage rules: 0

$ 

Real numbers from the Prawomat migration.

built to stay on-brand

A fast site that stays on-brand, even when AI edits it

Teams have moved from Webflow to Astro, let AI edit freely, and moved back months later because every page looked different. We set the rules on day one.

  • Component rules

    AI builds pages from approved blocks, so page 40 looks like page one.

  • Review before publish

    Every change, by a person or by AI, goes through a staging preview.

  • Two editing paths

    Code-first for teams in Git and AI tools; a visual headless CMS (Sanity, Storyblok, TinaCMS) for marketers.

  • You own everything

    Repository, CMS, hosting, domain and backups sit in your company’s name, with documented access.

the honest limits

What we can promise, and what nobody can

We can Nobody can
Keep every valuable URL resolving correctly Guarantee zero ranking movement in the first weeks
Carry over and improve every on-page signal Control how fast Google re-crawls
Make the new site faster and easier to quote Promise that AI engines will cite you
Catch and fix problems within days of launch Recover links you lost before we started

Short-term wobbles are normal. A decline still growing after a month is a bug, and we fix it.

Red flags when you hire someone to migrate your site

  • “We’ll redirect everything to the homepage”

    Google treats a mass redirect to the homepage as a soft 404. The rankings those pages held are gone.

  • Wildcard rules with no URL list

    If nobody can show you the list of old and new addresses, nobody has checked it.

  • No crawl before the move

    Without a benchmark there is no way to prove what was lost, or to find it.

  • SEO checked after launch

    By then the redirects are live, Google has seen the new site, and every fix is a repair.

  • Handover on launch day

    Most migration damage shows up in weeks two to six. Someone has to be watching.

  • Accounts in the agency’s name

    If you do not own the repository, CMS and hosting, you cannot leave.

honest gating

Should you migrate?

Sometimes the right call is to stay. If your site runs on plugins nobody can replace, our B2B SEO service will do more for you than a new stack.

Good fit

  • A marketing site, blog or B2B lead-gen site on WordPress, Webflow, Squarespace or Wix.
  • 15 or more plugins, a page builder, or platform fees you have outgrown.
  • Organic traffic matters to your pipeline.
  • Your team already uses AI tools and wants the site to keep up.
  • You want the move to grow traffic, and to prove it with data.

Not yet

  • Your revenue runs on memberships, bookings or plugins nobody has a plan to replace. Stay and optimise: see our B2B SEO service.
  • Your site is already fast, lean and growing. Migrating for fashion is a cost with no upside.
  • You need it live in two weeks with no SEO preparation.
  • You have no access to Search Console or analytics.
  • You want the cheapest possible rebuild. An AI tool and a weekend will do it; book our QA before you launch.

pricing

How much does a website migration cost?

Two ways to pay for the same job. A fixed price set by the size of your site, or the migration folded into a retainer, where it takes the first month or two and the rest goes to growth. The free check confirms your page count, and then the price is fixed.

Migration price calculator

What do you need?

Not sure? Count the URLs in your sitemap.xml. The free check counts them for you.

Fixed price

$4,500

One project, 90-day watch included.

Or inside a retainer

month 1 of Part-time

$3,500/mo, 3-month minimum. The migration takes month 1; the other months go to growth work.

Confirm with a free migration check →

Fixed prices by size

Pages worth keeping Fixed price Inside a retainer
Up to 50 $2,500 Month 1 of Part-time
51-200 $4,500 Month 1 of Part-time
201-500 $7,500 Month 1 of Growth Team
501-1,500 $12,000 Months 1-2 of Growth Team
1,501+ Quote Quote

Add-ons: +25% per extra language, +$3,000 for a store or catalog, +20% for content consolidation. QA of a site you rebuilt: 30% of the matching price, from $990. Retainers: $3,500/mo (3-month minimum) or $6,000/mo (4-month minimum). Off-page (backlink) work is agreed with you on both tiers; any link-building spend is on top of the fee.

Do it yourself with AI

Tools + a weekend

Fits when

You are technical and the site is small.

Upside

Cheapest in cash, and the rebuild itself will probably work.

Downside

Nobody checks what the AI missed: the forgotten URLs, the changed slashes, the dropped schema.

Specialist migration agency

$3,000-$200,000+

Fits when

You want the rebuild done and handed over.

Upside

The build is handled, often well.

Downside

Priced as a development project; SEO is often an add-on, and the watch ends at launch.

SEO Savages

From $2,500

Fits when

You want traffic growth out of the move, with the proof to show for it.

Upside

The two founders run it, the 90-day watch is included, and our own migration grew Google clicks 2.9x in 19 days.

The catch

We are selective: max six clients at a time. Above 1,500 pages we quote after the free check.

Book a call → Get a free migration check

Specialist agency: fixed project prices from $3,000 for 5-15 pages to $200,000+ for enterprise sites, MigrateLab, 2026.

SEO migration services, answered

Website migration, answered

What are SEO migration services? +
SEO migration services protect your search traffic while your site changes platform, design, URLs or domain. The work is the URL inventory, a one-to-one redirect map, carrying over metadata and structured data, staging QA against a crawl of the old site, and monitoring after launch. Ours also upgrade the content during the move, so the new site ranks for more than the old one.
Will I lose SEO rankings when I migrate my website? +
Not if every valuable URL keeps its address or gets exactly one redirect and the on-page signals carry over. Most traffic loss comes from missing redirects and dropped metadata, not from the new platform. Expect a short wobble in the first weeks. A decline still growing after a month is a bug, and we fix it.
How much do website migration services cost? +
Our fixed prices go by pages worth keeping: up to 50 pages $2,500, up to 200 pages $4,500, up to 500 pages $7,500, up to 1,500 pages $12,000, with a quote above that. Extra languages add 25% each, a store or catalog adds $3,000, and content consolidation adds 20%. A QA of a site you rebuilt yourself starts at $990. You can also fold the migration into a retainer ($3,500/mo (3-month minimum) or $6,000/mo (4-month minimum)), where it takes the first month or two and the rest goes to growth.
How long does a website migration take? +
Small sites take two to four weeks from benchmark to launch; large or multilingual sites take longer. Our Prawomat migration, about 1,370 pages plus a rebuilt app, took nine weeks from first commit to live. Monitoring runs for 90 days after launch.
Should I move from WordPress to Astro or Next.js? +
Astro for content and marketing sites; Next.js if you need logins, dashboards or live data. Most WordPress marketing sites fit Astro, which ships static HTML and needs no server to run.
Can you check a site we already rebuilt with AI? +
Yes. Our migration QA checks your AI-built site against the old one before launch: URLs, redirects, metadata, structured data, internal links and tracking. You get the list of what is missing and the fixes.
Will my non-technical team still be able to edit the site? +
Yes. We set up a visual headless CMS or an AI-assisted editing workflow, with preview and review before anything publishes.
Who owns the site after the migration? +
You do: repository, CMS, hosting, domain and backups, all in your company’s name.

free migration check

What would you lose
if you migrated today?

  • > A crawl of your URLs, rankings and backlinks at risk
  • > The biggest migration traps on your platform
  • > Your page count, so the price is fixed
  • > A straight call: migrate, wait, or stay

Prefer to talk live? Book a call →

Doing it yourself? Read the migration checklist or get a free AI SEO audit. From $3,500/mo if you want growth work after the move.

30 min · intro, founder-to-founder

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